Wopicso
Position
Contractor
Work
UI, Webdesign and Branding
Time
March 2014 - July 2014
In early 2014, I collaborated with the Croatian agency Wopicso, dedicated to transforming creative ideas into tangible products. Our partnership focused on a comprehensive Branding and website redesign project. Concurrently, the agency was developing the "Pooky" app, centered around interactive stories for kids. My role extended to enhancing the UX and finalizing the app. The project's success was evident as the new branding and website elevated the young startup, positioning them prominently among their competitors.
Design challenge
The design challenge was twofold; firstly, the focus was on crafting a responsive website that not only looked visually appealing but also offered an optimal experience on any device. Secondly, the challenge involved user research to comprehensively understand the diverse end users—parents interested in the Pooky app and business entities seeking partnerships.
Accomplishments
Employing my coding skills, I ensured the platform's adaptability. Striking the delicate balance to create a website that resonated with both demographics was a nuanced challenge that ultimately contributed to the project's success, elevating the startup's standing in the competitive landscape.
"Striking the delicate balance to create a website that resonated with both demographics was a nuanced challenge that ultimately contributed to the project's success, elevating the startup's standing in the competitive landscape."
